Why Our Website and Newsletter Matter More Than Ever

This week offered a reminder I didn’t ask for, but one I’m taking seriously.

Like many small business owners, I’ve used social media for years as a way to share updates, connect with customers, and tell the ongoing story of The Fox & Crow Farm. It felt convenient. It felt normal. And for a long time, it worked.

Then, without warning, access to my Facebook account — and the connected business pages — disappeared due to an automated enforcement decision. No clear explanation. No immediate human review. Just silence and closed doors.

What struck me most wasn’t the inconvenience. It was the realization of how fragile that connection really was.

Social media platforms are not home. They are borrowed space. Algorithms decide what’s seen, what’s hidden, and sometimes who is heard at all. When those systems fail — and they do — entire communities can vanish overnight, even when nothing wrong was done.

That experience clarified something important for me.

The Fox & Crow Farm does not belong on someone else’s platform.

It belongs here — on our website, in our members space, and in our newsletters — where connection is intentional, direct, and stable.

That’s why we’re leaning in more fully to what we control:

• Our website, where updates live permanently

• Our site members area, where people choose to be part of what we’re building

• Our email newsletter, where messages arrive reliably, without algorithms deciding who matters

This isn’t about retreating from technology. It’s about choosing connection over noise, ownership over convenience, and depth over reach.

If you’ve joined our mailing list, become a site member, or bookmarked this page — thank you. That choice means you won’t miss important updates, releases, events, or stories simply because a platform changes its rules.

And if you’re new here, you’re always welcome.

This farm, this work, and this community are built slowly, thoughtfully, and with care. Staying connected the same way just makes sense.

— Erin

The Fox & Crow Farm